Most recent posts
Small, smaller, smallest? Tips from 5 retailers experimenting with high-street shops
Rents in town and city centres are under pressure. Retailers that have successfully navigated the coronavirus pandemic are seizing this opportunity to further optimize their network. Often, they are experimenting with smaller, adapted store formats in or on the edge of town or city centres. What are they hoping to achieve? And how can you smartly experiment with a smaller store format? We looked into this for you.
Location Talking Points #2 | What can you learn from Primark, Taco Bell, Action & Brisol?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Primark, Taco Bell, Action & Brisol
Location Talking Points #1 | What can you learn from Tesla, H&M, Albert Heijn and Leonidas?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Leonidas, H&M, Tesla and Albert Heijn.
Welcome to the RetailSonar Academy!
In 2021, we are making our customers even smarter! We have launched the RetailSonar Academy: a brand new community with huge advantages, exclusively for RetailSonar customers. What's in it for you?
TREND REPORT: Retail 2021 | A data-driven analysis of the past retail year
If you want to predict customer behaviour, you first need to identify it. We analysed sales data from 650+ locations in Belgium and the Netherlands. Read about the most important results in a useful trend report!
Cutting-edge traffic data for your location strategy
What is the rate of footfall and visitors passing each location? Anonymous location data collected via millions of smartphones contain a wealth of information. Thanks to the new data packs on the RetailSonar platform, we make your location decisions even more accurate.
Closing shops without losing customers
If you are planning to close some of shops, make sure you collect the right customer data and opt for smart digital campaigns. That way, you will keep your most loyal customers. We explain in a step-by-step guide below how to do this.
How is the role of physical shops changing?
Since the coronavirus pandemic, customers are shopping online more than ever before. This has had an impact on physical shops. What roles do brick-and-mortar shops play in the optimum sales network of the future?
Inspiring: these 8 retailers are already optimising their store networks
The corona crisis shattered existing confidence in one fell swoop. Many retailers were forced to take a critical look at their store networks. How many physical stores do we still need? Where are there still future prospects? And how do we restore the balance between physical and online? These eight retailers are already taking concrete steps to optimise their networks.
Have you met Frances, our new Company Trainer?
Frances Tavernier is our go-to person for crystal-clear platform training. As our new Company Trainer, she makes our customers’ work a lot easier. High time for a first meeting!
Forget experience, convenience is the new magic word!
In these times, how can your physical stores compete with the many online stores, where consumers can quickly and conveniently make purchases 24/7?
How real estate, sales and marketing work together to make a location strategy succeed
In many retail organisations, real estate, sales and marketing work in parallel, almost as individual "islands". Unfortunately, this means they miss out on a wealth of opportunities. Here are 7 tips to collaborate more effectively and maximise your location strategy.
How to avoid choosing the wrong location? Part 4: Match your retail format to the local area
Stores closing down soon after opening. We have seen this happen time and again in recent years. Choosing the wrong location is increasingly proving fatal to retailers who are under the growing pressure of e-commerce. But how do you choose the right location? We are sharing our expertise in four articles. Today in Part 4: marching your retail format to the local area.
Do your stores achieve their full sales potential?
How do you know if your stores are fully exploiting their sales potential? Which underperforming stores would it be better to dispose of and which ones can be saved with the right measures?
How to avoid choosing the wrong location Part 3: Know your competitors!
Stores closing down soon after opening. We have seen this happen time and again in recent years. Choosing the wrong location is increasingly proving fatal to retailers who are under the growing pressure of e-commerce. But how do you choose the right location? We are sharing our expertise in four articles. Today in Part 3: taking your competition into account.
RetailSonar is going to Germany!
Our data scientists are busy behind the scenes preparing our German platform.
Omnichannel retail: from fear to certainty in just 4 steps
How to combine physical stores with your online store? This is the kind of question that keeps many a retailer awake at night, but the answer is very difficult to find on your own. So how to go about this smartly? We explain this below in 4 steps.
How open data makes the difference for you
Behind the scenes we collect and combine a large amount of open data sets. It is a first and indispensable step to be able to guarantee our highly accurate sales forecasts. Why do we like to use open data and what benefits does this offer you as a customer?
How to avoid making the wrong location decision? Part 2: find the right neighbours
Shops that open only to close again soon after. This has become an increasingly frequent occurrence in recent years. Making a wrong location decision can have fatal consequences for retailers, due to the growing pressure of e-commerce. Find out how to make the right location choices with our expertise, in three articles. Today in part 2: the added value of efficient clustering.
How to avoid making the wrong location decision? Step 1: the importance of mobility & visibility
Shops that open only to close again soon after. This has become an increasingly frequent occurrence in recent years. Making a wrong location decision can have fatal consequences for retailers, due to the growing pressure of e-commerce. Find out how to make the right location choices with our expertise, in three articles. Today in part 1: the importance of mobility and visibility.