Keep up with the most recent developments thanks to our white papers

At RetailSonar we are convinced that one of our assets is our continuous inquisitiveness and curiosity. We learn because of our close ties with the academic world and we learn because of the challenging questions that our customers ask us every day. And we like to share this knowledge with our customers. Enjoy your read!

  • Zeer accuraat de omzet van een (nieuwe) locatie voorspellen: zo doe je dat!

    Zeer accuraat de omzet van een (nieuwe) locatie voorspellen: zo doe je dat!

    Tot 90% accuraat de omzet van (nieuwe) locaties voorspellen. Dàt is de kracht van RetailSonar. Maar hoe doen we dat nu? We leggen je graag stap voor stap uit hoe onze methodiek toelaat om dergelijke analyses accuraat uit te voeren. 

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  • Centre vs. periphery: are these shops really that different?

    Centre vs. periphery: are these shops really that different?

    Steeds meer retailers stappen af van hun traditionele expansiestrategie en zoeken naar nieuwe mogelijkheden. Vaak botsen zij hierbij op verschillen in dynamiek tussen centra en periferie. Welke verschillen zijn dat? En hoe verklaar je deze verschillen? Wij leggen het je stap voor stap uit.

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  • De maximale ROI uit je lokale marketingcampagnes halen. Zo doe je dat!

    De maximale ROI uit je lokale marketingcampagnes halen. Zo doe je dat!

    Hoe kun je op een data-driven wijze de ROI van je (lokale) marketingcampagnes drastisch verhogen? We leggen het je stap voor stap uit.

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What's new?

7 Feb 2019 by

RetailSonar Team

Omnichannel retail: from fear to certainty in just 4 steps

How to combine physical stores with your online store? This is the kind of question that keeps many a retailer awake at night, but the answer is very difficult to find on your own. So how to go about this smartly? We explain this below in 4 steps.

1 Feb 2019 by

RetailSonar Team

How open data makes the difference for you

Behind the scenes we collect and combine a large amount of open data sets. It is a first and indispensable step to be able to guarantee our highly accurate sales forecasts. Why do we like to use open data and what benefits does this offer you as a customer?

3 Aug 2018 by

RetailSonar Team

How to avoid making the wrong location decision? Part 2: find the right neighbours

Shops that open only to close again soon after. This has become an increasingly frequent occurrence in recent years. Making a wrong location decision can have fatal consequences for retailers, due to the growing pressure of e-commerce. Find out how to make the right location choices with our expertise, in three articles. Today in part 2: the added value of efficient clustering.

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