7 reasons why Chargeplanner is essential in your EV charger location strategy
How has ChargePlanner become the European market leader in EV charger location strategy in just 2 years? Why do so many national and international charging point operators rely on our eMobility SaaS solution to assess the business potential for location-based EV charging optimization? We’ll explain why with these 7 points that make ChargePlanner unique.
1. An AI model capable of predicting annual usage based on recently measured behaviour
Nothing helps predict location strategy decisions in terms of revenue better than customer behaviour. Our predictive model starts from where the EV drivers are located: On every road segment, near every point of interest and in every living block. Understanding the behaviour for each of these target audiences helps us to predict the potential for slow, fast or ultrafast charging points as precisely as possible.
We model the behaviour for three different target audiences: ’stay & charge drivers’ that are on the road and need to make a quick stop for charging, ’visit & charge drivers‘ that combine a short visit to a point of interest with fast charging, and ’charge & go drivers‘ that combine a longer stop (for work or living) with (slow) charging.
By monitoring the behaviour of EV drivers continuously, we are capable of measuring changes in behaviour. In turn, these behavioural changes are integrated in bi-yearly updates of the predictive model.
"The predictions of ChargePlanner perfectly align with what we see in reality"
~Tom Depauw, Strategic Account Manager Network at TotalEnergies
Additionally, since we share predictions for your existing charging points, you have a transparent view on the accuracy of all our predictions.
2. Maximize your ROI and minimize the risks of your EV charging stations location strategy
The application allows you to test new potential locations for various types and numbers of charging points. Furthermore, it allows you to determine the optimal price in function of the competitive landscape nearby.
And what about testing at scale? No problem, you can test batches of up to 500 locations. Handy to pinpoint the hotspots per region or to analyse tenders.
All in just a few clicks.
"With the help of the platform, we can determine how many and which chargers are most suitable for a location."
~ Ruben Leijdekker, Managing Director of AVIA VOLT
3. Europe’s most complete and up-to-date market data for e-mobility
All this functionality is built on a unique combined set of relevant market data for the e-Mobility market, aiding in EV charging stations location planning. For this, you have access to following accurate and reliable data:
- Car passage
- Points of Interest
- Residential potential
- Competition’s performance
- Parking location performance
- Electricity grid
Many of these sets are curated by our data teams and originate from open data packs as well as from mobile apps and vehicle location data.
For an up-to-date overview of the current landscape of charging points and charging prices, we rely on the best-in-class expertise of our partner Eco-Movement.
4. A strategic partner for the largest Charging Point Operators in Europe
ChargePlanner is a mature and state-of-the-art location intelligence platform used by more than 20 customers in Europe for their EV charger location strategy! As we take customer satisfaction seriously, we continuously improve our solutions and services, by gathering feedback at fixed intervals with the use of NPS surveys.
Will you soon be optimising your location strategy?
5. An internationally scalable platform, available in 30 countries
Currently already available in Belgium, The Netherlands, France, Germany, Spain, and the UK, but we will be adding Luxembourg, Poland, Portugal, and Italy to our network in the coming few months.
Looking ahead to 2025, we plan to extend our reach to 20 additional countries, covering 98% of Europe. This expansion ensures that we can provide comprehensive support to international retailers and service providers across the continent for their location-based EV charging optimization.
6. Automated location reports to facilitate stakeholder decision making
| Explain the business case to decision makers and stakeholders with a complete and detailed overview of the potential indicators in the environment and a benchmarking with other sites in the country with our fully automated location report.
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“The ChargePlanner software calculates the business case and exports the results in a clear report.”
~ Alternative Green SA
7. Meet top prospects and stay informed through our customer academy
Your users are onboarded quickly and efficiently thanks to a range of professional resources, including training sessions, tutorials, videos, in-app documentation, and, most importantly, personal guidance from our company trainer, Sophie.
Next to that, we give you free access to the customer academy, with plenty of webinars, VIP events and newsletters where we connect you to our customer base of more than 125 retailers in Europe. This way, our customers can become yours!
All these unique benefits make all the difference between a good and a bad EV charger location strategy!
Always make the right location decisions.
Our experts are happy to come and listen to your strategic location issues.
Dieter Debels
CEO
