Most recent posts
Location Talking Points #5 | What can you learn from Specsavers, Zeeman, MediaMarkt, Lidl, Mere & Dirk?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Specsavers, Zeeman, MediaMarkt, Lidl, Mere & Dirk.
RetailSonar becomes largest European geomarketing player after acquisition of French company Geocible
Since 1 September, the French company Geocible has been part of the international RetailSonar group. With this acquisition, we have added more than 20 years of experience to our location intelligence and accelerated our European expansion. “Even the competitors admire Geocible for the high quality of its technical expertise.”
Location Talking Points #4 | What can you learn from Action, Coolblue, Basic-Fit & HEMA?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Action, Coolblue, Basic-Fit & HEMA.
12 things you didn't know about RetailSonar
Everyone knows that we help our customers make the right decisions for each location. But did you also know these 12 facts about RetailSonar?
Halo effect: are you already generating extra online sales in the areas around your physical stores?
You sell more online in the direct catchment area of your physical stores. This 'halo effect' is an indispensable asset in the battle against pure online players! How do you benefit as a retailer from the extra sales opportunities that your omnichannel network offers? Allow us to explain.
Location Talking Points #3 | What can you learn from Google, Apple, Ikea & Jysk?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Google, Apple, Ikea & Jysk.
Small, smaller, smallest? Tips from 5 retailers experimenting with high-street shops
Rents in town and city centres are under pressure. Retailers that have successfully navigated the coronavirus pandemic are seizing this opportunity to further optimize their network. Often, they are experimenting with smaller, adapted store formats in or on the edge of town or city centres. What are they hoping to achieve? And how can you smartly experiment with a smaller store format? We looked into this for you.
Location Talking Points #2 | What can you learn from Primark, Taco Bell, Action & Brisol?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Primark, Taco Bell, Action & Brisol
Poorly performing stores? Consider these 5 property strategies!
For locations with poor performance and few growth opportunities, a change of location is sometimes the only way out. Is the best option always to close your location? Here are the main alternatives.
Location Talking Points #1 | What can you learn from Tesla, H&M, Albert Heijn and Leonidas?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Leonidas, H&M, Tesla and Albert Heijn.
Welcome to the RetailSonar Academy!
In 2021, we are making our customers even smarter! We have launched the RetailSonar Academy: a brand new community with huge advantages, exclusively for RetailSonar customers. What's in it for you?
TREND REPORT: Retail 2021 | A data-driven analysis of the past retail year
If you want to predict customer behaviour, you first need to identify it. We analysed sales data from 650+ locations in Belgium and the Netherlands. Read about the most important results in a useful trend report!
Cutting-edge traffic data for your location strategy
What is the rate of footfall and visitors passing each location? Anonymous location data collected via millions of smartphones contain a wealth of information. Thanks to the new data packs on the RetailSonar platform, we make your location decisions even more accurate.
Closing shops without losing customers
If you are planning to close some of shops, make sure you collect the right customer data and opt for smart digital campaigns. That way, you will keep your most loyal customers. We explain in a step-by-step guide below how to do this.
How is the role of physical shops changing?
Since the coronavirus pandemic, customers are shopping online more than ever before. This has had an impact on physical shops. What roles do brick-and-mortar shops play in the optimum sales network of the future?
Inspiring: these 8 retailers are already optimising their store networks
The corona crisis shattered existing confidence in one fell swoop. Many retailers were forced to take a critical look at their store networks. How many physical stores do we still need? Where are there still future prospects? And how do we restore the balance between physical and online? These eight retailers are already taking concrete steps to optimise their networks.
Have you met Frances, our new Company Trainer?
Frances Tavernier is our go-to person for crystal-clear platform training. As our new Company Trainer, she makes our customers’ work a lot easier. High time for a first meeting!
Forget experience, convenience is the new magic word!
In these times, how can your physical stores compete with the many online stores, where consumers can quickly and conveniently make purchases 24/7?
How to avoid choosing the wrong location? Part 4: Match your retail format to the local area
Stores closing down soon after opening. We have seen this happen time and again in recent years. Choosing the wrong location is increasingly proving fatal to retailers who are under the growing pressure of e-commerce. But how do you choose the right location? We are sharing our expertise in four articles. Today in Part 4: marching your retail format to the local area.
Do your stores achieve their full sales potential?
How do you know if your stores are fully exploiting their sales potential? Which underperforming stores would it be better to dispose of and which ones can be saved with the right measures?